- Questionnaires
There were a variety of responses that we got back which was helpful towards us as it helped us to notice what to improve on if given the chance to do this again in the future.
How would you define the image of Emerald Jones in our video?
As R&B usually tends to have mainly african-american singers and characters in their videos, our audience agreed that the overall genre of the video was not focused on R&B but also the genre POP, as most of the visuals in the video would either relate to this or R&B. For example, in a stereotypical R&B video, the singers are usually made to wear small provocotive clothing and be dominated by the male character in order to appeal to the male audience. In contrast to this, in my music video Emerald Jones wears full bold, sassy clothing and the female character dominates the male role.
What would you say are the strengths of our video?
What would you say are the weaknesses of our video?
Does the video remind you of any other popular RnB video?
There were a lot of references towards TLC - Waterfalls, as this video and our video had the same idea of the singer being the narrator and telling the story whilst singing.
- Focus Group
Pros
|
Cons
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Lip Syncing – The Lip Syncing looked
real throughout the video which helped the overall music video to look real.
|
Lighting– The lighting in some of our performance
based scenes didn’t look as good because it was too dark to see.
|
Narrative Concept (acting) – The actors
we chose stuck in their role and delivered a believable performance as a
couple.
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Camera Movement – In some scenes the
camera movement was jolty which ruined the quality of the video.
|
Editing - The video wasn’t crammed with
effects which helped it to look more effective rather than over doing it.
Smooth transitions from once scene to another.
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Editing – Some of the scenes which were
filmed lingered on for too long so made the music video look like it was a
short film instead.
|
If given the chance to do this task again,me and my group would have a lot of constructive criticism to use and to help us work on our video to further improve it. For example, i could add artificial lighting to the location background where filming takes place in order to ensure that there's a sufficient amount of light. The tripod would constantly have to be used when filming, even if filming the shortest clips as my group have found out that it does make a difference when using one. To avoid the music video looking like a short film, when editing, transitions could be added in to the ending of each scene to ensure the swift change.
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